That's why we're all here, right? To celebrate E Day, the date 50 years
ago when Ford took one of the autodom's most hilarious pratfalls. But
why? It really wasn't that bad a car. True, the car was kind of homely,
fuel thirsty and too expensive, particularly at the outset of the late
'50s recession. But what else? It was the first victim of Madison Avenue
hyper-hype. Ford's marketing mavens had led the public to expect some
plutonium-powered, pancake-making wondercar; what they got was a
Mercury. Cultural critics speculated that the car was a flop because the
vertical grill looked like a vagina. Maybe. America in the '50s was
certainly phobic about the female business. How did the Edsel come to be
synonymous with failure? All of the above, consolidated into an
irrational groupthink and pressurized by a joyously catty media.
Interestingly, it was Ford President Robert McNamara who convinced the
board to bail out of the Edsel project; a decade later, it was McNamara,
then Secretary of Defense, who couldn't bring himself to quit the
disaster of Vietnam, even though he knew a lemon when he saw one.
What makes a car bad? Is it the car with the worst exterior styling? The most dreadful interior? The most uncomfortable ride? The least reliable/most poorly made? Or is it a dismal combination of all these factors? For our purposes, the worst car in the world is not only the vehicle that incorporates the most of these negative traits, but also more importantly, has no redeeming qualities of what makes a car great whatsoever.
Friday, December 11, 2015
1957 Waterman Aerobile
Waldo Waterman wanted aviation pioneer Glenn Curtiss to like him in the
worst way. Inspired by what was apparently Curtiss' casual remark about
driving an airplane away from the field, Waterman spent years developing
a roadable airplane. In 1934, he flew his first successful prototype,
the "Arrowplane," a high-wing monoplane with tricycle wheels. On the
ground, the wings folding against the fuselage like those of a fly (now
would be a good time to note that Waterman must have been crazy to get
airborne in such a contraption). Nonetheless, the Arrowplane goes down
as the first real flying car. Two decades later, Waterman finally
perfected, if that's the word, what he then called the Aerobile,
configured as a swept-wing "pusher" (prop in the back). There were few
customers with so consummate a death wish as to order their own
Aerobile, and Waterman's one working car-plane eventually wound up in
the Smithsonian, where it can't kill anyone.
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